Pars Electric Company
Pars Electric Manufacturing Company Public Joint Stock is a Tehran-based, TSE-listed manufacturer of Pars-branded televisions, operating alongside household-appliance and consumer-electronics wholesale activities. Founded in 1963, it maintains a factory in Tehran’s District 21. The company is relevant to investors and counterparties tracking Iran’s domestic television production, consumer demand and electronics supply chain.
Operations & footprint
Products and services
Pars Electric Company manufactures, markets, and supports consumer electronics and home-entertainment products, especially PARS-branded televisions and smart-TV models. Its current activity is linked to TV assembly, software updates, after-sales support, digital-content access through smart-TV interfaces, retail distribution, consumer-electronics supply chains, and imported electronic components.
Operations and assets
The company operates a television factory in Tehran’s District 21, in the Shahrak-e Daneshgah area on Lashgari Expressway (Karaj Special Road). Its head office is in central Tehran.
Geographic footprint
Tehran, Iran.
Ownership & group structure
Subsidiaries and group companies
Minor equity interests disclosed for 2026 include 0.02% of Pars Services Company and 13.18% of Alborz Carton Company.
Reported scale
Employees: 195 employees (2025). Scale note: Net sales revenue increased 10.89% in Q3 2026; total assets grew 1.24% over the same period. Net profit margin declined 65.69% in 2026.
Commercial and investment relevance
Pars Electric is relevant for investors assessing Iran's listed consumer-electronics sector, domestic TV assembly, retail electronics demand, import substitution, component supply constraints, and the ability of legacy manufacturers to remain competitive against imported or assembled brands. It can support analysis of consumer demand, currency sensitivity, technology gaps, working capital, inventory risk, and after-sales obligations. Due diligence should review updated Codal disclosures, ordinary-share trading status, product portfolio, supplier dependence, smart-TV software partnerships, inventory quality, warranty liabilities, ownership structure, receivables, and exposure to sanctions or import restrictions on electronic components. The company is a potential domestic manufacturing and distribution counterparty for television-related components, packaging and consumer-electronics channels in Tehran. Its listed status also provides a route for monitoring a legacy Iranian consumer-electronics manufacturer.
Constraints, risk & compliance
Key risks and constraints
Television manufacturing depends on maintaining production continuity and margins in a consumer-electronics market. Net profit margin was stated to have declined by 65.69% in 2026, making profitability recovery and cost control material issues.
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Frequently asked questions
Direct answers to the questions most likely to arise when reviewing this profile.
What does Pars Electric manufacture?
Pars Electric manufactures televisions under the Pars Electric brand and also operates in household appliances, electrical housewares and consumer-electronics wholesale.
Is Pars Electric listed on the Tehran Stock Exchange?
Yes. Pars Electric Manufacturing Company Public Joint Stock is listed on the Tehran Stock Exchange under the ticker لپارس.
Where is Pars Electric located?
Its head office is on Talghany Street in Tehran, and its television factory is in Tehran’s District 21 near Lashgari Expressway.
When was Pars Electric founded?
Pars Electric was incorporated in 1963.