Yektanet
Yektanet is a privately held Iranian marketing-technology company founded in 2016 and headquartered in Tehran. It operates a digital advertising platform spanning native, display, video, in-app and performance advertising, alongside publisher monetisation and SEO services. The company is relevant to advertisers and investors tracking customer acquisition, online media monetisation and the commercial infrastructure of Iran’s internet economy.
Market position
Yektanet operates a large Iranian digital advertising network. In 2023, it stated reach of more than 25 million unique users and 5 billion monthly impressions.
Operations & footprint
Products and services
Yektanet provides digital advertising and marketing-technology services, including native advertising, banner advertising, video advertising, behavioral targeting, retargeting, product retargeting, push-notification advertising, in-app advertising, app-install campaigns, Google Ads-related services, SEO services, publisher monetization, analytics integration, campaign optimization, and related digital-marketing platforms and sub-brands.
Operations and assets
The company runs an advertising technology platform linking advertisers with online publishers. Its operating capabilities include native and display inventory, video and in-app advertising, push notifications, audience targeting, retargeting, campaign analytics and publisher revenue tools.
Geographic footprint
Tehran, Iran.
Ownership & group structure
Ownership
Privately held company (سهامی خاص).
Reported scale
Employees: More than 100 employees; a 2023 company profile listed 262 people.
Commercial and investment relevance
Yektanet is relevant for investors assessing Iran's digital advertising market, e-commerce growth, publisher economics, customer-acquisition costs, data-driven marketing, listed technology-company disclosure, and the maturity of Iran's online business services. It can support analysis of how consumer demand, platform regulation, privacy rules, payment constraints, digital infrastructure, and advertising budgets interact. Due diligence should review updated Codal filings, ordinary-share trading status, revenue concentration, publisher network quality, advertiser mix, data-governance controls, sub-brand ownership, regulatory exposure, platform-dependency risk, and the sustainability of digital-ad spending during inflationary cycles. For advertisers, Yektanet offers access to domestic online audiences across multiple digital ad formats. Publishers can use its network and monetisation tools to sell advertising inventory, while agencies and e-commerce operators can use its targeting, retargeting and campaign optimisation services.
Constraints, risk & compliance
Key risks and constraints
The business depends on sustained advertiser spending, the quality and scale of its publisher network, and effective handling of advertising and audience data. Changes to Iranian digital-platform rules or restrictions affecting online traffic can directly affect campaign delivery and inventory monetisation.
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What does Yektanet do?
Yektanet provides digital advertising and marketing-technology services, including native, banner, video, targeted, push-notification, in-app and app-install advertising, as well as publisher monetisation, SEO and campaign optimisation.
Where is Yektanet headquartered?
Yektanet is headquartered in the Sa’adat Abad district of Tehran, Iran.
Is Yektanet publicly listed?
Yektanet operates as a privately held company (سهامی خاص).
Who uses Yektanet’s platform?
Its services are designed for advertisers, e-commerce and app-marketing teams, digital agencies and online publishers seeking advertising distribution, audience targeting or inventory monetisation.